Welcome

Geoff Peterson is a Social Media Consultant, Recruiting and Sourcing Leader, Job Search Expert, Speaker and Trainer. He is the Founder and Managing Principal of General Lead, a provider of strategic staffing services, advanced sourcing solutions and custom recruitment training. Geoff is also the Founder of RecruitChute, a resume delivery service connecting job seekers with thousands of employers. In addition, Geoff is the author of The Sourcer’s Playbook, a visual guide for finding talent on the web. Now available on Amazon.com.

Geoff Peterson has 10 years overall experience in social media, sales, marketing, recruiting, sourcing and Internet research. During the past 3 years, Geoff has focused on social media strategy, planning, execution, measurement and advisement. Geoff has had successful engagements with Fortune 500 clients through small businesses, including IBM, ADP, GEICO, UnitedHealth Group, Booz Allen Hamilton, CACI, Wells Fargo, Jackson National Life Insurance, Verizon, Hanger Orthopedic Group, ARINC, hi5 and more. The complete resume of Geoff Peterson shares additional insights into his background and experience, as well as social media accomplishments, tools and training.
 

For more information, please This e-mail address is being protected from spambots. You need JavaScript enabled to view it or visit the contact page.

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Consulting, Speaking & Training

Geoff Peterson has consulted with clients on social programs and strategies, social media analysis and reporting, strategic sourcing and recruiting, building sourcing teams and programs, talent acquisition management, recruitment marketing and strategies, job search strategies and coaching, Internet research, data mining, competitive intelligence, Web 2.0 campaigns, mobile marketing and more.

Geoff Peterson has trained 1000’s on social media tools, strategies and practices, recruiting and sourcing techniques, job search strategies and more via custom webinars, onsite workshops and one-on-one classes. Geoff has trained through his company General Lead, in addition to ERE, Kennedy Information, CollegeRecruiter.com and other forums. In addition, Geoff is re-launching StaffBytes as a video training site, complete with “snackable” byte-sized video training courses for recruiters, sourcers, social media professionals and enthusiasts. Examples of Geoff’s recent speaking and training engagements include:
 

• The Sourcer’s Playbook: How-to Harness the Web, Find Talent and Source Smarter
• TweetTwainer: Tips, Tools, Tactics and Strategies for Twitter
• LinkedIn: Advanced Tips, Techniques and Strategies
• Facebook: Strategies for the Most Popular Social Network
• FriendFeed: What You Need to Know and How to Use It
• The War for Talent: 400+ Ways to Source Passive Talent
• 30 Recruiting Strategies in a Down Economy in 30 Minutes
• How to Beat the Job Boards and Land More Candidates
• Emerging Tools, Techniques, Trends and Technologies for Recruiters and Sourcers
• Boolean, XRay and Flip Search Workshop with Google 

Twitter, Facebook, LinkedIn, Google, Yahoo, MSN Live, YouTube, MySpace, Loopt, Plaxo, Ning, FriendFeed, Doostang, Flickr, Radian6, ZoomInfo, Jigsaw, Digg, Ziggs, Spoke, Technorati, SalesGenie, Redbook, MeetUp, Craigslist, Joopz, StumbleUpon, Squidoo, Slashdot, Idealist, Scribd, Indeed, SimplyHired, Docstoc, VisualCV, eMurse, Pipl, Crunchbase, Seesmic, Wikipedia, Wink, Yahoo Pipes, Tweetmeme, ScoutLabs, Evernote, Diigo, Broadlook Diver/Eclipse/Profiler/Mapper, Skype, PRWeb, PingFm, HelloTxt, Koders, Shuzak, Talkshoe, Om.ly, Bit.ly, Sphinn, Delicious and Reddit.

Online Presence

Geoff Peterson has a presence on hundreds of online networks, groups, forums and communities. Geoff is interested in connecting with other professionals on Twitter, LinkedIn, Facebook, FriendFeed, YouTube, Google, Digg, Diigo, StumbleUpon, Visual CV, Scribd, Slideshare, Ning and Flickr.

For more information, please This e-mail address is being protected from spambots. You need JavaScript enabled to view it or visit the contact page.