Geoff Peterson is the Managing Principal of General Lead and Founder of Mobile Merger. He is an accomplished talent acquisition leader and sourcing consultant having worked with Fortune 500 companies including Microsoft, IBM, UnitedHealth Group, Disney, PwC and ADP.
Geoff has proven success consulting, managing teams, and implementing strategic recruiting and sourcing programs. He has expertise in recruiting, advanced sourcing, talent mining, recruitment marketing, social recruiting and mobile recruiting. Geoff is immersed in the cult and culture of emerging recruiting communities, tools, technologies and trends.
Managed strategic staffing
requirements and full lifecycle recruiting projects in information
technology, information systems, software, sales, marketing, retail, (CPG) consumer packaged
goods, finance, accounting, HR, healthcare, government, insurance and more. Consulting with Fortune 500 companies on
social media and mobile recruiting initiatives. Partnered with HR and business leaders to implement leading edge recruiting operations and best sourcing practices.
Managed strategic staffing require-
ments for Microsoft's public sector
government group. Recruited
senior SharePoint, Active Directory,
SCCM and C# ASP.NET consultants
with TS/SCI Full Scope Polygraph
clearances for (DOD) Department
of Defense and National Security
clients. Directed social media
recruiting campaigns centered
around Facebook, Twitter and
Full-life cycle recruiting for manufac-
turing positions such as construc-
tion managers, mechanical,
electrical and metallurgical engi-neers, health safety managers and
controllers. Trained recruiters on best sourcing practices in social networks.
Sourcing for high-volume sales,
finance, accounting and payroll
positions, including outside sales,
account executives, payroll special-
ists, tax managers, audit managers,
benefits coordinators, analysts and
engineers. Social recruiting training
to recruiting staff of 125+. Imple-
mented "no-cost" sourcing
programs reducing agency spend
Sourced for experienced C#
ASP.NET web developers,
e-learning professionals, (MDM)
master data managment and
senior SAP technology consultants
for Disney Parks and Resorts Online.
Executive Sourcing for IT, finance,
healthcare & insurance require-
ments including infrastructure
project managers, managers and
directors of information technology,
quality assurance managers,
voice/data networking architects,
senior behavioral clinical consul-
tants, senior financial analysts and
finance directors. Trained sourcing
team on Twitter and Google.
High-level project for PwC's
assurance practice involved
identifying and recruiting talent that
doesn't leave a "digital footprint"
including associates, senior
associates, auditors and auditing
managers. Helped create best
practices "sourcing placemat" for
recruiting and sourcing team
uzilizing social and business
networks, search engines and more.